Category Archives: public relations

Show ‘Why’ to Earn Your Audience

For successful nonprofits, having a strong mission is only the beginning. Storytelling is one critical component. “The starting piece, what underpins any effective communication, is knowing that your organization has a solid mission,” said Gregory Bradbard, president of the nonprofit Hope through … Continue reading

Posted in Client Relations, public relations | Tagged

Media Takeaways on Scaramucci Eruption

Is there ever a story about stopping leaks in the Trump White House that doesn’t include at least one leak?  How many times do people need to be told that off-the-record comments must be mutually agreed upon? (And even then, … Continue reading

Posted in Media, News, Politics, public relations, Social media | Tagged , , ,

Pasadena Police Must Confront Trust Issue

A police department is only as good as the public thinks it is. The Pasadena Police Department should use that as its guiding principle as investigations and internal reviews mount. Credibility matters, and with the latest revelations of alleged police … Continue reading

Posted in News, Public Agencies, public relations

Gun Ownership Transparency And Media Responsibility

Just because a newspaper can print or post something doesn’t mean it should. Context is important. When I was a reporter, I answered the phone one day, and a man threatened to shoot me. The coward did it anonymously, of … Continue reading

Posted in Law, Politics, Public Agencies, public relations

Being Unprepared For Disaster Is American Way

My brother peered out of his New York City apartment last week and gazed upon the East River 15 feet away from his doorstep. Unfortunately, the East River is usually more than a half mile away. He and his family … Continue reading

Posted in News, Public Agencies, public relations